“We worry that our marketing tries to incorporate too much. It’s our concern that our customers are going to be…
Turn “Win-Win” into “Win-Win-Win-Win” – Easy Marketing Tweaks for Success
Category: Online Reputation Management
How to Make Your Marketing Stand Out in a Good Way
“How can we make our marketing stand out from everyone else?” That’s a question so many marketers and business owners…
Learning From the Backlash Against Others
The backlash. On some level, every marketer and small business owner fears it. You design a product, service, ad campaign,…
What Your Business Can Learn From the Termite Extermination Industry
Termites. Not something pleasant to think about. Hopefully, you and I never have to hire a termite exterminator. Then again,…
How to Deal With Mistakes the Right Way
No one wants to make a mistake. For the most part, just about everyone in any business is trying their…
What to Keep in Mind When Using Humor in Your Marketing
“Use humor in your marketing!” “Connect to your potential customers with laughter for a stronger emotional connection!” If you read…
Bounce Back: Don’t Let Creative Destruction Creatively Destroy Your Company
The “creative destruction” of the market can be great. It can make it possible for new products, goods, services, and…
Why Trust is So Important for Your Brand
At this point, you’ve probably read a lot about how your company needs to “be trusted.” A customer’s “trust” for…
Reliable Online Reputation Management in Los Angeles
Your business’s online reputation is everything. If you’ve ever had one bad review on a site, you know how that…
Online Reputation Matters More than Ever for Search
Google’s main goal is to provide users with the best results when they search online. Hence, the search engine giant…