Do you want your website to best represent your company? Does your website open on any device completely in an instant? Those are just some of the ways that responsive web design can help. Here at Website Depot, our web design agency in Los Angeles designs responsive websites for our clients. Responsive web design can help take your company to the next level and beyond.
With so many different kinds of Internet-enabled devices, it’s never been more important for a company’s website to be compatible with all browsers, formats, screen sizes, and everything else.
Your potential customers appreciate a web design that’s designed to be responsive and so does Google. Mobile optimization is an important ranking factor.
Responsive Web Design: How it Can Help Grow Your Company
No one wants to wait around for a website to load. Think of your own life. You click on a site on your phone, you want it to open pronto. If that doesn’t happen instantly, what do you do? Right. You go to another site. You don’t want your potential customers to do that to you. Responsive web design makes sure that your site opens exactly how it should when it should.
Beyond that, responsive design is cost-efficient. With responsive design, you spend less as you only need one site design that will attract users across all devices, be it mobile or desktop. Instead of wasting time updating two versions of your site, you can conveniently make modifications once, and they reflect across all devices.
The higher rankings in Google search that comes with responsive design cannot be ignored. As far back as 2015, Google announced that responsive design has a significant impact on search rankings on mobile devices.
Google’s mobile-friendly score is now weighted more heavily than ever when determining your ranking because of the dramatic shift towards mobile web traffic. Research has shown that more than 95 percent of comparative price searches performed by consumers are currently coming from mobile devices. As more people are using search engines on their mobile devices, policies from tech companies have shifted towards these browsing behaviors.
Responsive design aligns perfectly with Google’s mission to make information universally accessible and useful. Thus, responsive design is pivotal for any business that wants to stay competitive and visible online.
This technology moves quickly. What was acceptable recently is out of date now. For example, if your site contains a Flash player on the PC view, most mobile devices will not show it, and in many cases, it will display as dead space. When you change orientation, your menus, photos, and content should fill in comfortably and visibly as the screen size changes.
We not only design sites to be responsive, but we can also update them if necessary to make sure that they’re always exactly what they should be.
Responsive Web Design: Beyond Mobile Design
In the early days of web browsing, only a few web browsers existed. Websites were only available through desktops and laptops. Today, that is not the case.
There are a plethora of browsers, each with its own compatibility specifications, to say nothing of the different kinds of devices. Phones, tablets, and so much more – responsive web design has to be exactly that: responsive.
Think about it: iPhones, iPads, iPods, and all smartphones in general – that’s what your site must be able to load on at a moment’s notice. These communication tools have become the industry standard. Responsive web design delivers if you want to keep up with your competition.
Numerous web browsers have been launched for different OS versions and platforms. Your website, if it isn’t designed to be responsive, might only be compatible with a few platforms. You could be losing out on so many potential customers due to your website alone. Early websites employed simplistic designs and were lighter compared to those used today. Today, however, market research has shown that a vast majority of web users stop navigating websites that are not user-friendly, or non-compatible with their devices. Responsive web design can bring in new customers all while helping your traffic and search engine rankings.
Our seasoned professionals are skilled in making websites responsive without disrupting how the site is laid out. Now, we can put that experience to work for your business.
Responsive Web Design: The Best SEO Solution
Responsive web design is great for your users, yes. But, it’s great for your company’s SEO, too. This is true for many reasons, not the least of which is that a website that’s designed to be responsive is designed to not include so many of the factors that cause Google to penalize websites.
Case in point: bounce rate. When someone comes to your site and it doesn’t load, then, naturally, they’re going to want to leave, to click away, to “bounce.” The more that happens the faster it happens, the more Google interprets it as a sign that your site isn’t good for users. Google interprets a high bounce rate as a sign that your content isn’t relevant to the user, thus leading to a decrease in your site’s rank.
Responsive design, on the other hand, makes your site load instantly. Beyond that, it also allows you to display the most pertinent content to your users, regardless of the device they’re using.
Another way responsive design can help: by making things easier for Google’s web crawlers. When your content is optimized, it becomes easier for Google to crawl, index, and organize it, contributing positively to your SEO.
Furthermore, you have the advantage of keeping all the backlinks that your original site has when you transition to a responsive design website. We can handle this for you. Link building is a crucial, yet time-consuming task for SEO managers. A single dynamic version of your site eliminates the need for managing multiple SEO campaigns for different site versions.
Also, responsive design helps keep all social shares to one site. When a link to your site is shared, it can be easily viewed on any device, increasing your visibility and user engagement.
No matter whether we’re building your website from scratch or we’re making your site responsive, we can give your site exactly what it needs. For example, if you have a site that we’re optimizing, your title tags, meta descriptions, and other on-page work are retained. On the other hand, creating a separate site would require you to do the work all over again, increasing the risk of errors. If there’s a way to make your site more responsive, we can do it right.
Why So Many Choose Responsive Web Design from Website Depot
Simply put: experience. We’ve done this before. We’ve helped multiple companies to have a responsive site. Indeed, we work tirelessly to provide your users with an enhanced experience which is directly linked to the responsiveness of your site design.
An optimal user experience is the cornerstone of a successful website. We know how to make your site an engaging and accessible platform where users can easily interact and navigate. Moreover, we know how to do that for companies across a wide range of industries.
If a mobile user visits your site and it’s plagued with performance issues such as slow load times or poor image resolution, it reflects poorly on your business, inducing a perception of unprofessionalism. Responsive design eliminates that threat by providing a seamless user experience.
On top of that, responsive web design grants you the flexibility to implement changes quickly and with ease. Furthermore, it simplifies the management of your other marketing elements. With a single responsive website, you no longer need to manage separate mobile and desktop sites and solves the problem of redirect links not directing visitors appropriately.
This simplification can, as you might imagine, relieve much of the stress that comes with managing your site.
Those are just some of the ways that our responsive web design can help. There are many others.
Making Your Website What You Want It to Be
Your website should not just be a URL. It should instead be a strategic tool for success.
Responsive web design, in many ways, is your company’s opportunity to make a good first impression. If your site loads quickly and completely, if it looks and operates properly on any device, then you can make a good first impression. Consequently, the opposite is also true.
So, whether your prospects are accessing your website from your desktop or smartphone, we ensure that your experience is consistently positive.
Of course, we also emphasize the “web design” in “responsive web design.” Our experts know how to develop a website that both looks appealing and functions well across various devices.
Instead of basing our concepts on pixels and inches, we make use of grids. Grids provide us with a flexible layout that adjusts according to the screen size. We also utilize media queries to tweak the layout based on the screen size of the device in use.
To accelerate your browsing, we optimize images for speedy loading times. We also adopt a mobile-first approach, prioritizing the optimization of our website for mobile devices. This strategy ensures your browsing experience is smooth, irrespective of the device you use.
At Website Depot, we understand the importance of responsive typography. This ensures that our text is clear and legible across different devices. We test our website on varying devices and screen sizes, which helps us maintain a high-quality user experience across all platforms.
To expedite our development process, we employ a responsive framework. We also opt for scalable vector graphics (SVGs) over raster images for a cleaner visual experience.
The placement of elements on a page is also pivotal to your user experience. Therefore, we make use of a flexible grid system that adapts to different screen sizes. Moreover, we believe in testing website prototypes on as many devices as possible to ensure equal usability across all platforms.
We also make content easy for you to scan and navigate. By adding call-to-action buttons and choosing intuitive navigation menus where necessary, we guide you through the site with ease.
In essence, designing a user-friendly, responsive website is much more than aesthetics for us. It’s about creating a seamless, engaging, and interactive experience for your users, no matter where they are or what device they are using.
The above is very “broad strokes,” yes, and we understand that your site is different from any other. When you reach out to us for web design, we sit down with you to go over how we can make your site everything you would like it to be.
A Responsive Web Design Company, Recommended By Google
Your goal is to be discovered by potential customers. Our responsive web design can give you the best possible opportunity. Among other services, we can leverage the power of responsive design to boost your visibility on Google’s search page rankings.
Managing different versions of your website can be complicated as tracking user engagement involves understanding multiple conversion paths, funnels, and redirects. However, our single responsive site drastically simplifies this monitoring process.
Responsive web design can do wonders for search engine optimization. Apart from enhancing backlinks and reducing bounce rates that boost your search rankings, there is an added SEO benefit for mobile-optimized sites. Google expands its use of mobile-friendliness as a ranking signal, which gives an added advantage to responsive sites. Having a single responsive site also prevents the occurrence of duplicate content, which could negatively affect your search ranking.
As a Google-Certified Partner with more than a decade of experience of working with hundreds of clients across a wide range of industries, we know what Google wants out of responsive web design.
On top of that, no matter if we’re building your site from the ground up or converting your existing website into a responsive one, our services may be more affordable than you realize.
In the last decade-plus, we have managed to build an enormous clientele base for whom we have designed responsive websites. The clients we have served have turned to be goodwill ambassadors of our company after receiving high-quality service from us.
Get in touch with our customer care team 24/7 for any information, including receiving free quotes. Please feel free to fill in our contact page for a free estimate.
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Why Choose Website Depot for Your Next Web Design?
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