The Latest Google Ads Bidding Updates
The first half of 2019 has brought many improvements to Google’s pay per click system. The latest Google Ads bidding…
Category: SEM
How to Develop a Killer PPC Strategy
It is very usual for some marketers to have problems to get a decent ROI from their paid search efforts….
June 2018 Google Adwords Update: Adwords is now Google Ads
2018 Google Adwords has been recently updated to Google Ads, along with Analytics 360 and Doubleclick. All of these platforms…
Add On to a Business with Google Analytics and AdWords
There’s a lot of confusion around Google Analytics and AdWords: what they are, what they aren’t, and ultimately what they…