“Marketing Isn’t Rocket Science” – Well, Actually… It Kind of Is
To say that something “isn’t rocket science” may be the oldest cliche I know. The idea is that the thing…
Category: Advertising
Small Actions You Can Take Right Now to Help Your Company
“Online marketing sounds great, yet it takes a lot of time. What can I do right now?” This is maybe…
Marketing to Make the Most of a Summer of Opportunity
While not every business’s experience is the same, this summer could very well be ripe with opportunity. If nothing else,…
Inspiration to Implementation: Creative Marketing Work Strategies that Work
Monday morning is not the easiest time to be inspired. That’s not to say that it’s much easier on Tuesday…
Turn “Win-Win” into “Win-Win-Win-Win” – Easy Marketing Tweaks for Success
“We worry that our marketing tries to incorporate too much. It’s our concern that our customers are going to be…
Reacting Without Overreacting – Changing on the Fly the Right Way
“We want to be out in front of changes so that we can better help our customers.” That’s something clients…
One Simple Way to Boost Your Branding
Does it feel like there’s something lacking in your branding? Do you want more folks to connect to your brand…
Best Practices for Positive and Negative Reviews
“How do we get more positive reviews?” “What do we do if we get negative reviews?” These are questions that…
Knowing Who Your Competition Really Is
Your competition is more than just another company in your own industry. Yes, they are your competition. Depending on your…
A Common Reason Marketers Make Common Mistakes
Does it feel like you’re stuck in the same place with your marketing? Have you felt like you’re making common…