“Marketing Isn’t Rocket Science” – Well, Actually… It Kind of Is
To say that something “isn’t rocket science” may be the oldest cliche I know. The idea is that the thing…
Category: Advertising
Inspiration to Implementation: Creative Marketing Work Strategies that Work
Monday morning is not the easiest time to be inspired. That’s not to say that it’s much easier on Tuesday…
Marketing to Make the Most of a Summer of Opportunity
While not every business’s experience is the same, this summer could very well be ripe with opportunity. If nothing else,…
Small Actions You Can Take Right Now to Help Your Company
“Online marketing sounds great, yet it takes a lot of time. What can I do right now?” This is maybe…
Turn “Win-Win” into “Win-Win-Win-Win” – Easy Marketing Tweaks for Success
“We worry that our marketing tries to incorporate too much. It’s our concern that our customers are going to be…
One Simple Way to Boost Your Branding
Does it feel like there’s something lacking in your branding? Do you want more folks to connect to your brand…
Reacting Without Overreacting – Changing on the Fly the Right Way
“We want to be out in front of changes so that we can better help our customers.” That’s something clients…
Best Practices for Positive and Negative Reviews
“How do we get more positive reviews?” “What do we do if we get negative reviews?” These are questions that…
A Common Reason Marketers Make Common Mistakes
Does it feel like you’re stuck in the same place with your marketing? Have you felt like you’re making common…
Knowing Who Your Competition Really Is
Your competition is more than just another company in your own industry. Yes, they are your competition. Depending on your…