Online marketing can be precisely targeted. This can be great for businesses, allowing them to reach more people than ever…
Avoiding the Pitfalls of Personalized Marketing
Category: Advertising
Reacting Without Overreacting – Changing on the Fly the Right Way
“We want to be out in front of changes so that we can better help our customers.” That’s something clients…
“Marketing Isn’t Rocket Science” – Well, Actually… It Kind of Is
To say that something “isn’t rocket science” may be the oldest cliche I know. The idea is that the thing…
Benefits of Podcast Marketing for Your Rehab (or Anything Else)
“Would a podcast really benefit my business?” “I’m not like, a talker, really. So, I don’t see how a podcast…
How to Make Your Marketing Stand Out in a Good Way
“How can we make our marketing stand out from everyone else?” That’s a question so many marketers and business owners…
What to Keep in Mind When Marketing Through Text Messaging
Any time something new comes out, sometimes folks rush to say “it’s the new frontier.” Sometimes, it is: Facebook, TikTok,…
Out of the Box Marketing the Right Way
“We want marketing that’s out of the box! We want something creative!” Here at Website Depot, clients say something similar…
Safety and Support: Marketing in the Age of “Is It OK to Have Fun Again?”
A year ago at this time, I was writing blogs about how to “manage the transition.” Specifically, it was the…
Content Marketing for Lawyers (That Isn’t Just Blogs or Social Media)
Blogs can be a tremendous asset for lawyers. Just one blog from a lawyer can drive engagement for years. It…
Lessons From Healthcare Marketing on TikTok
“Is it really worth it to market on TikTok? It’s just going to be young people there.” Since we’ve begun…