You can be as involved with the content creation as you would like. We see it as one more way that we can tailor our services to the client’s needs.
For example, we have clients who want to approve every piece of content before it’s posted. Blogs, service pages, videos, and more – they OK all of it.
By that same token, there are also clients who do the opposite. They trust us to post content that fits their business. They just want us to do a good job and put it up when we say we will.
Many of our clients fit in the middle there, between those two extremes. We can work with you to determine which is the best path, adapting to what’s right for you.
Indeed, there are also clients who tell us what they would like their content to be about. They provide us information, notes, and so forth. This is very helpful! But, it certainly isn’t necessary.