What to Demand From a Pro Online Marketing Team Beyond Marketing
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A team that plans, executes, and is committed to a marketing strategy for your company’s success. That’s a very distilled version of what your digital marketing team can do. When we sit down for a consultation about online marketing in Los Angeles with a business owner, we find that they have some ideas of what to look for in an agency. These are some of the actions you want an agency to take so as to help your company grow.
An Actual Team
A digital marketing agency should be exactly that: an agency. It shouldn’t just be one person. It shouldn’t be “just a few people.” Why? Well, for many reasons, not the least of which is scalability.
Your digital marketing agency should work with you so as to provide you all of the services that you need when you need them. No more, no less.
For example, as your digital marketing takes off, your business will grow. As such, you’re going to want to take advantage of that, so (if you’re like so many of our clients), you’ll scale up your digital marketing efforts. When this happens for our clients, we allocate more workers, more hours, and more time to provide them with more services for more growth.
An agency that’s too small, just a few people, or a freelancer, can’t do that. They’re already “tapped out,” time-wise. They can’t scale up your services, they can just help you to get to a certain point and no further. That’s not how we work here. When you’re with Website Depot, we can help you to just keep growing and growing.
One That Works With You How You Want to Be Worked With
Whoever you have providing your online marketing in Los Angeles (or anywhere else) they should work with you in the manner which works best for your company.
For example, we have clients who want to be “hands on” with everything. That’s great. We’re constantly in meetings with them, showing them what we’re working on, keeping them abreast of progress, getting their approval for everything, and so forth. We’re very comfortable in a working relationship like that.
By that same token, we have plenty of clients who are the exact opposite. They’re greatly “hands off.” They just want to see results. These companies don’t want to have to approve everything and anything, they just say: “go do it.” We’re great with that, too.
Most companies, as you might imagine, fall somewhere in the middle. We always go to great lengths to make sure that we’re involving you as much as you want to be involved in your digital marketing.
This can change over time, too. Many start very “hands on,” only to pull back after they’ve seen significant success. We’re always happy to adjust to your exact, specific needs.
Reporting and Accountability
SEO, online marketing, and the like, it doesn’t happen overnight, very quickly, etc. Anyone who tells you otherwise isn’t interested in your growth. They’re only interested in your money. To get the most out of even the best, most carefully-constructed online marketing plan, it’s going to take some months. That said, you should still be able to see progress. This is just one reason why reporting is so important.
Here at Website Depot, we provide monthly reporting for our clients. Depending on our client’s deal, we sometimes report more frequently and sometimes less – all to fit their needs. During these meetings, we’ll tell you exactly what’s going on and why. Along the way, we’ll touch on what’s going well as well as what can be improved.
Instead of just saying “oh, this could be improved,” we show you exactly how we could do so. That way, if you’d like, you’re always aware of how your company’s marketing is going.
Online Marketing in Los Angeles Multiple Ways to Help
From talking to clients who have worked with other agencies, many tend to just be able to do one or two things well. They focus on a specific service/plan of action and then can only do that. This can be beneficial for the client who only needs that. But, for a client that needs something tailored to their business, this is the very definition of unhelpful. We don’t do that here.
We’re an omnichannel digital marketing agency. That means we can provide you with online marketing across essentially any channel that could help your business to grow. As such, we employ a team of SEO experts as well as professional marketers, content creators, web developers, videographers, Google Ads pros, podcast hosts, and more.
Not every company will need all of those services at all times, no. But, all of that can help to put your company in front of more of your potential customers/clients. To see how our team can help you, schedule a free consultation today.