SEO Tips for Lawyers in Los Angeles

If you’re reading this, you’re likely looking for valuable information about SEO for lawyers in Los Angeles. And dear reader, you came to the right place. 

Especially if you’re running a firm in LA, expect to be up against the steep competition. But that doesn’t mean that you won’t be able to stand out. Because with these key strategies, you’ll be able to draw positive attention to your firm and get enough clients for you to thrive. 

Include Customer Testimonials

Any business that provides a product or service would benefit from having customer reviews posted on its site. These reviews and testimonials give other readers and potential customers some form of first-hand experience of what you’re offering. 

Now, with this one, you must include both positive and negative reviews for the sake of transparency. But the key here is how you respond to negative feedback, which you should do with a cordial and objective tone. If you did make a mistake, own up to it. That right there is called reputation management, which is one of the services we offer. 

Optimize Your Google Business Profile

When you Google any business, a well-optimized page will contain its exact location (for brick-and-mortar), phone number, and other important information (health and safety protocols in the time of COVID, for example). Hi-resolution also helps a lot. 

By having a completely filled-out and up-to-date business profile, you significantly boost your visibility. Google’s search algorithms will do the work for you, and you’ll be amazed at the reach you’ll get. 

Create Unique and Informative Content

You may have the impression that a law firm’s website should just contain the necessary information about the services offered. Yes, of course, that is a given. 

However, it would also do you a huge favor if you created unique and informative content that would be useful to your readers. 

Some good examples would be “Frequently Asked Questions When Hiring a Law Firm” or “Things You Should Know Before Paying For a Law Firm’s Service.” Use your expert knowledge to break down these important bits of information for the layman to easily digest. This strategy also helps in building authority for your business. 

An Agency With Actionable SEO Strategies for Lawyers in Los Angeles

We at Website Depot Inc. are capable of providing actionable strategies for our law firm clients in Los Angeles. Apart from reputation management that we mentioned earlier, we also offer both on-site and off-site SEO services, as well as social media marketing, and even web development.