SEO Ranking Agency in Los Angeles: What’s On-Page SEO for Real Estate Business

SEO ranking agency in Los Angeles can give your real estate business a strong SEO strategy that can boost your ranking. When you have a powerful optimization strategy, you can be sure of higher ranking and better traffic.

Optimizing your site for the search engine isn’t all about targeting keywords. If you want better results, you need to analyze several components of your site, like the URL, organic links, and overall structure.

SEO Ranking Agency in Los Angeles for On-Page SEO

First, let’s talk about what on-page SEO is. It’s the practice of optimizing your page to rank higher and gain more relevant traffic.

It’s different from off-page SEO, which focuses on links and external signals.

For an on-page SEO, you need to use the right keyword for your page.

But you can’t just use one keyword phrase. Instead, you need to add LSI or latent semantic indexing keywords. They are related to your target keyword.

LSI keywords can help search engines understand your page. As to the placement of your target keyword phrase, you need to place it in your content. If possible, add it to the first sentence of your article.

Then, it has to be in the title tag and meta description. Adding images to your content is important to make your visitors stay longer on your site. When adding images, make sure that you use the alt tag.

This is vital because search engines can’t understand or see images yet. Instead, they depend on what’s in the alt tag to properly index your page and the image. Adding a keyword in the URL is also a good strategy. If your page title has the keyword you’re targeting, then you’re in a good position to rank higher as it sends a positive sign to Google.

But this isn’t the only thing you can do for your on-page SEO. You also need to update your content. Remember that Google and other search engines want fresh content. If you have outdated content, Google will lower your ranking and show other sites that offer a more updated post.

It’s a good habit to update your content every six months.

Links to Other Pages on Your Website

On-page SEO also needs internal links. It means that you need to link your content to other related pages of your site so search engines and your visitors can follow.
For instance, if you talk about “real estate in LA,” you may link to content on your site that talks about “house for sale in Texas.”

In addition to linking to other pages on your site, you must also link to other related sites. For example, you may link to Investopedia about an article on how to compute your possible profit if you sell a house.

Linking to authority sites will help Google and other search engines better understand your content.

But these aren’t the only things you need to focus on when it comes to on-page SEO.