Beer. Yes, I’m writing this blog on a Thursday morning. It’s far, far too early to throw one back. But,…
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When’s the last time you really experimented with your digital marketing? Can you remember when you last experimented in terms…
“How hard could it be? Just doing my own marketing? Instead of hiring someone to come in and do it,…
Of course, the day before Thanksgiving, I’m going to talk about food. Specifically, snacking. Mondelez International, Inc. is one of…
As of this writing, it is the Monday after the Thanksgiving holiday. While “holiday” may have a different meaning during…
“Agility” and “flexibility” in marketing sound like buzzwords and cliches because, well, they are. But, like so many other cliches,…
As a child I wondered: “how does Santa deal with all of those letters?” As an adult, I realize: “probably…
2020 is almost over. Mercifully. ‘Tis the season for gift giving, holiday cheer, and articles about “how you can prepare…
You might think: “why would anyone need to market a vaccine? Isn’t the very idea that someone can be vaccinated…
Even in a pandemic, people want to shop in stores. Many stores have done incredible work making their locations safer. …