Search Engine Optimization Today – Quality Links are Better Than Quantity
Search engine optimization is a tough campaign. There are different opinions about the best way to be on the top rank. You can find websites that offer services of thousands of backlinks that will be delivered within a day or two. But this type of strategy can be damaging to your site as Google wants quality links than quantity.
Quanlity Links and Articles
The SEO in the past was more of link building. That said, more was always better, regardless of what types of links they were.
But with the Penguin and Panda updates, this is no longer the case.
As regards to articles, although it is still necessary to post more content, Google may penalize your site if the content is of low-quality. You can still post short contents but make sure that it is relevant to your targeted keyword and quality links to your audience.
It is also important to remember that the content is not a duplicate and it must be at least 300 words.
Quality Links
Of course, Google ranks sites that generate interesting, quality content for their potential visitors. The more interesting your content is, the higher ranking it will receive.
Apart from that, your content will also rank higher for other important keywords, as long as it is optimized.
Providing your audience with quality contents all the time will position yourself as a thought leader in your industry, thereby, presenting your brand in a more positive light.
However, quality links and quality content can be quite a struggle to some companies. This is especially true if they do not have a dedicated team to curate content for them.
This is where SEO Expert team comes in. We have a team of writers who can help you provide the best contents for your website.
Our team can create interesting topics that will be published on your site. The goal of SEO Expert is to create quality content that encourages engagement.
The search engine optimization today focuses on quality and not on quantity. Thus, it is necessary that you have an SEO strategy with a proper balance between quality and quantity.
If you are busy, it might be difficult for you to create quality content all the time. But you have to make sure that at least the majority of your content is of high quality.
If you want to discuss how to boost your SEO campaign that meets the current Google algorithm, contact us today at:
