September 23th, 2025. Weekly Digital Marketing News
What’s New This Fall
Key Trends to Watch
Influencer-led Commerce / Shoppable Content
Platforms like Instagram Checkout, TikTok Shop, YouTube Shopping are expanding. Influencers won’t just promote — they’ll become direct storefronts for sales.
AI + Personalization
Using AI tools for personalized content, product recommendations, predictive analytics — tailored messaging is becoming table stakes.
Voice Search & Local SEO
More consumers using voice assistants (home devices / phones) especially for local queries. Emphasis on schema markup, natural language content.
Video & Social Video Platforms Rising
Not just short‐form — long‐form video content, interactive video, live video & social streaming are growing.
Sustainability & Authenticity
Brands that visibly demonstrate ecological responsibility, ethical practices, and honest communication will stand out. Greenwashing less tolerated.
We’re proud to showcase California Deluxe Windows as our Client of the Month! Recently featured on KTLA 5’s LA Unscripted, they highlight why they’re the go-to choice for homeowners seeking custom, energy-efficient, and beautifully crafted windows—designed and manufactured right here in California. From expert design to seamless installation, their team is dedicated to elevating comfort, style, and value in every home. Watch their feature to see how they turn houses into dream homes, one window at a time.