Safety and Support: Marketing in the Age of “Is It OK to Have Fun Again?”
A year ago at this time, I was writing blogs about how to “manage the transition.” Specifically, it was the…
Category: Technology
How Google’s Thoughts on Content Creation can Help
“We’re glad to make good content with plenty of value, but we want our content to help us rank higher…
What to Keep in Mind When Marketing Through Text Messaging
Any time something new comes out, sometimes folks rush to say “it’s the new frontier.” Sometimes, it is: Facebook, TikTok,…
Benefits of Podcast Marketing for Your Rehab (or Anything Else)
“Would a podcast really benefit my business?” “I’m not like, a talker, really. So, I don’t see how a podcast…
Marketing Lessons from Hollywood to Follow and Avoid
Even during the pandemic, Hollywood never really stopped making movies and TV shows. It wasn’t easy, of course. It may…
Avoiding the Pitfalls of Personalized Marketing
Online marketing can be precisely targeted. This can be great for businesses, allowing them to reach more people than ever…
Keeping Clients Up to Date as Google Marketing Updates
Are you up on all of the upcoming changes to Google marketing? Do you know how they could potentially update…
Simpler, Shorter, Faster: the Changes that Last Post-Pandemic
“How much of the stuff we did during the pandemic are we going to use after the pandemic?” That’s a…
Ways to Win “In-Store” in 2021
Even in a pandemic, people want to shop in stores. Many stores have done incredible work making their locations safer. …
What Your Business Can Learn From the Termite Extermination Industry
Termites. Not something pleasant to think about. Hopefully, you and I never have to hire a termite exterminator. Then again,…