How to Boost SEO for Lawyers with Call Tracking
The end goal of SEO for lawyers isn’t to get more clicks or likes. It’s to convert prospects into clients. …
Category: SEO
your local online presence and attract more customers with expert insights. Local SEO Best Practices: Insights from a Local SEO Expert
In today’s digital age, local businesses face fierce competition to attract customers in their area. Local search engine optimization (SEO)…
Attract More Clients Online: SEO Strategies for Law Firms
In the fiercely competitive legal landscape, standing out from the crowd and attracting potential clients can be a challenging task….
What We Can Learn From Sports Marketing
There’s only one Super Bowl. The one event every year that more people watch than anything else. So, it’s natural…
The Message for Marketers from Super Bowl Ad Analysis
You can usually tell the quality of the Super Bowl by how much people are talking about the ads after…
Getting Backlinks the Right Way for Lawyers’ Websites
Link building is vital no matter what site you’re running. And that includes law firm websites. But getting backlinks for…
Love in the Time of Pandemic: Marketing Lessons for Valentine’s Day
Valentine’s Day is just a few days away. As you’re probably sick of hearing (and I’m rather tired of writing)…
“Evil” Doesn’t Pay: The Perils of Black Hat SEO Tactics
“Come on, can so-called ‘black hat’ SEO tactics really be that bad?” We’ve heard some version of that question before. …
What the “Top Spot” on Google Really Means: And How to Get There
“I want to be at the top of Google.” “When people search for keywords that have to do with my…
Improving Your Customer Experience Can Improve So Much Else
Google Ads. SEO. Social media. Mobile optimization. Web design. These are all important. However, you don’t want to overlook “CX.” …