Working to Support Each Other
The unemployment numbers in the United States (and around the world) are awful. There’s no sugar-coating that. This morning, it…
Author: Greg Benevent
The Way Forward Involves More Human Interaction
Working remotely has been great for a writer like me. In fact, before the pandemic even began, I worked a…
“Don’t Give Up, Don’t Ever Give Up”
As you read that phrase you probably heard it in Jim Valvano’s voice. There are inspirational speeches, and then there’s…
Taking Advantage of Opportunities the Right Way
During this time, everyone wants to help. Every business wants to be able to do something for those who are…
The Safe Workplace of Tomorrow Today (or in the Days to Come)
As of this writing, more places are beginning to open up their offices and storefronts. Yes, the pandemic is still…
Advanced Placement Working from Home
By now, so many companies that are able to work remotely have done so. For many of us, we’ve gone…
“You’ve Got to Be Kind” – Empathy and Authenticity in Marketing
One of Kurt Vonnegut’s most famous quotes ends with: “You’ve got to be kind.” That’s true in just about everything…
Confused About Marketing? Think Of It Like a Conversation
“How do you market your company?” Ask that question to a business owner, and you’re liable to get many different…
Food Delivery: Another Way to Achieve Social Distancing
The last thing you need to read right now is another blog about how you need to wash your…
Many Ways to Be Honest and Authentic in Marketing
Honesty takes many forms. When you talk about how you really feel, you’re being honest. You’re also being honest when…