Making Consumer Behavior Shifts Work for Your Holiday Marketing
The 2020 Holiday Season will be different than ones in the past. Ideally, this is an opportunity to make up…
Author: Greg Benevent
What to Do When Your Company Doesn’t Take a Strategic Approach to Content
When it comes to your content, does it feel like you’re always making it up as you go along? Does…
Smart Planning for Your 2021 Marketing
2020 is almost over. Mercifully. ‘Tis the season for gift giving, holiday cheer, and articles about “how you can prepare…
Turning Challenges Into Opportunities No Matter Your Industry
“How are we going to get around this?” “OK, so, sit down. We’ve got another emergency to deal with…” No…
Digital.com Recognizes Website Depot as One of NY’s Top 15 SEO Firms
Hard work gets rewarded. To be specific, hard work gets rewarded eventually. Sure, some companies may be an “overnight success.” …
Why It’s So Important to Get Help With Google Ads
Online advertising is perhaps the most powerful form of advertising ever designed. It’s also accessible to every business owner. This…
What We Can Learn from Vaccine Marketing
You might think: “why would anyone need to market a vaccine? Isn’t the very idea that someone can be vaccinated…
Stories Vs. Statistics: Marketing that Grabs the Customer Instantly
Attention-grabbing. Instantly-engaging. Are you looking for ways to get your potential audience’s attention and never let it go? Those are…
Changes to Make as the World Opens Up
Over the last year, we’ve all heard some version of “now, the world is opening up” many times. This time,…
Bounce Back: Don’t Let Creative Destruction Creatively Destroy Your Company
The “creative destruction” of the market can be great. It can make it possible for new products, goods, services, and…